European Mobility Week 2018 will take place on 16-22th September. Organized by the European Commission, the campaign promotes more sustainable, safe and healthy mobility habits such as walking, biking, public transportation and electric vehicles, to improve the quality of air and reduce pollution. This year, the theme is multimodal transport, in which we’ll deepen […]
Last Wednesday 6th June, Counterest received the Innovation in Mobility Prize for its Passenger Analytics‘s solution. The software developed to track passengers and Origin-Destination journeys already allows public transport operators and authorities to understand real passenger demand and to plan and provide the adequate public transport services. The magazine MobiliCat edited by the Association of Municipalities for Mobility and Urban Transport (AMTU) […]
In the past we’ve seen a lot of articles talking about why brick-and-mortar stores will disappear and why they will not. We clearly believe that physical stores still play a big role in the purchasing process and they will survive into the future thanks to technologies like automatic people counters and other solutions will see […]
Today we share with you how public transport operators and authorities can experiment an increase in revenues by using our Passenger Analytics solution, with people counters for buses, trains, stations and WiFi Tracking. Nowadays, public transport services are being planned according to past information collected during short-specific periods, while actual demand is in […]
We’re happy to announce that we’ll be attending the Retail Business Technology Expo (RBTE), this May in London. We’ll be at stand 871, presenting our Mall Analytics Solution for department stores and shopping malls, and our Visitor Analytics Solution for other retailers, museums, restaurants, and events. Over 17.000 visitors are expected to attend […]
In the last few years, banks have been trying to improve their relationship with customers and gain their loyalty and trust back. Nowadays, they need to know their clients more personally and deliver a service that meet their high expectations. Then, the only way to do that profitably and cost effectively is to gather, […]
There is no denying the fact that transportation systems are becoming more modern, hand-in-hand with the digital revolution, primarily in Europe and North America. Smart Cities are becoming popular and digital solutions, like the automatic passenger counter, are starting to be essential to provide the best services. Nowadays, commuters have high expectations of urban transport, […]
Often, technology overwhelms us: instead of making life easier, it makes it more complicated. It happens when we try to adapt ourselves to the technology instead of doing the other way round. It seems easy to give free rein to our imagination. The need to bring technology into companies is being repeated like a mantra, […]
In the years following the financial crisis many of us remember the images of vacant buildings that were displayed in programs like Salvados. There would be virtually empty public places and transportation where our people counters would have died of boredom. Airports, train stations and even technology centers were all affected by this crisis, because […]
Businesses today require having analytical data that helps them better understand their customers. Through this data it is possible for businesses to better meet their customer’s needs and track their own performance. However, a recent report published by the EMC Corporation suggests that despite all this information, businesses are having trouble sorting through all the […]
